Why Google AdSense is not a good Way to Monetize Your Blog

Every blogger has the dream of getting approval from Google AdSense to show ads on their blog. However, many of them aren’t so lucky to get approval from them.  I am going to show you why Google AdSense is not a good Monetization Method?


Why Google AdSense is not a good Way to Monetize Your Blog

You might be thinking that why I am criticizing or writing this post? The answer is my years of testing and experiments with AdSense and other monetizing methods. Let’s talk to the points and show you the facts that clarify why Google AdSense is not a good monetization method.

Why Google AdSense is not a good Way to Monetize Your Blog 2
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Why Google AdSense is not a good Way to Monetize Your Blog 3
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#1. Lack of transparency in the approval Process

I know that to keep the integrity of the platform Google AdSense team has made some rules and guidelines for publishers. You need to comply with these guidelines to get approval from them. However, they never told you the exact reason of disapproval even sometimes their rejection emails have no clue.

For instance, one of my Blogging friends has applied for an AdSense account. At that time he has 50+ posts with all necessary pages and quality contents. However, AdSense replied to him that his site is offline. Whilst his site is operating well and anyone can visit his blog.

#2. Pays you penny

AdSense won’t work well on many niches. You will luckily receive a good amount of money from them for a single click. Many publishers take years to complete the payment threshold. I personally have faced this issue. I have generates thousands of impressions and hundreds of clicks but they paid me a few kobo only.

If your blog belongs to low paying AdSense niches then it won’t help you to make most out of it. For me, affiliate marketing works great and that is why you won’t see AdSense ads on my blog. Here are some of the high paying AdSense niches:

  • Health & Fitness
  • Downloadable websites
  • Technology
  • Insurance

#3. No control on ads

AdSense gives you limited control over ads like you can customize its color, size, etc.. But you cannot control which type of ads you want to show on your blog. It shows irrelevant ads on your blog. Which decrease your earnings as users show no interest in it.

AdSense shows ads based on your keywords and the personalized settings from the end-user who is visiting your blog. Today users can easily understand the AdSense ads and never click your ads if your blog is based on informational purposes.

#4.  You lose a majority of your visitors

Since you don’t have the control over the AdSense ads and hence when someone landed your blog for the first time and click on the AdSense ads they will leave your site forever.  This way you lose a majority of the visitors to your blog.

#5. Your account gets suspended without any clue

You really don’t know when your AdSense account gets suspended without any clue. They sometimes don’t send you an email and you are clueless about what happened to your account. Sometimes, your competitors can click on your ads using automated clicking bots that may lead to invalid click activity and your account gets suspended.

You can appeal for reinstating of your account but 99% chances are that they reject your appeal. They never disclose the exact reasons behind the account disclosure as they want to protect their fraud detection techniques.

#6. It will slow down your website

Blogs that are using AdSense ads on them are loading very slowly. This will not only harm the user experience but also negatively impact your blog performance. AdSense ads work on javascript and when you put too many ad units then your blog speed will slow down. That impacts your blog overall performance.


Your life simply doesn’t end at Google AdSense. There are various other methods that can help you to make more money compare to Google AdSense.  Many Pro bloggers like Prospe Noah, Kennedy Proper,  etc are making thousands of dollars not even naira per month through affiliate marketing, selling their eBooks and Courses or any digital content.

I hope you will now understand that why AdSense is not a good monetization method. If you are serious about making money online then I would recommend you not go with AdSense.  Try other monetization methods to unleash the power of making money online.

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